Advanced Magnetic Solutions for Electric Motors, Industrial Automation and Applications
Grassi Trade supplies high-performance permanent magnets and advanced magnetic solutions to customers across Europe. Through our partnership with Fortune Electronics, a leading manufacturer of permanent magnets, we support customers from material selection through engineering and mass production.
Magnetic Solutions for Every Application
A Rapidly Changing Market
In recent years, the availability of rare earth elements used in permanent magnets has become a strategic concern. China's export restrictions and growing global demand have made supply chain management increasingly challenging, particularly for high-performance applications.
Why the Market Has Changed
Geopolitical Factors
International geopolitical developments are increasingly influencing the rare earth market, making the sourcing of strategic materials less predictable and more complex.
Export controls
China's export controls on selected rare earth elements and related materials require specific authorizations, potentially affecting lead times and material availability.
Cost Volatility
Fluctuating raw material prices and market uncertainty can significantly impact the cost of permanent magnets, making design optimization more important than ever.
Supply chain
Ensuring production continuity requires not only reliable component supply but also effective supply chain management and, whenever technically feasible, reducing dependence on heavy rare earth elements.
More Than a Supplier: Engineering Support & Re-Engineering
Together with the Fortune R&D team, we help customers develop innovative magnetic solutions, simulate magnetic circuits, and redesign existing components to reduce the use of heavy rare earth elements whenever technically possible.
Fortune's engineering capabilities include:
- More than 70 R&D engineers
- Extensive patent portfolio
- Manufacturing capacity of 10,000 tons per year
- Expertise in Grain Boundary Diffusion (GBD) technology
- Smart manufacturing processes
- Sustainable production technologies
Our engineering approach helps customers improve performance, optimize costs, and build more resilient supply chains.
